American actor and Footloose star  Kevin Bacon fronts the latest ad campaign for T-Mobile, promoting the brand's new SuperMobile phone plan.

A T-Mobile spokesperson commented 'Kevin Bacon’s trusted, relatable persona makes him the perfect partner to introduce SuperMobile - a plan built to power the way business gets done today.... SuperMobile gives businesses the speed, reliability and adaptability they need to stay connected wherever the job takes them - and Kevin helps bring that to life in this campaign'.